
Postman is a leading Corporate and Web Video production company based in Toronto since 1994. We are a comprehensive full service shop producing only top-notch video while providing quality, reliable service to our clients.
We are proud to have produced hundreds of successful projects for a wide variety of international companies, nonprofits and other organizations spanning all types of industry.
We have always set ourselves apart from the competition and as a result, developed a solid reputation and long-term relationships within the industry and with clients.
At Postman, we offer an Authentic Approach. Each and every video project is Custom-built for the client and Targeted for the audience in mind.
WE OFFER:
• Extensive Experience in Production, Post-production and Web Delivery Techniques
• Focused, Broadcast-quality Storytelling
• Talented and Highly Skilled Creative Team
• Professionalism and Proven Success in our field
• Experts in bringing together the Latest Video Production Techniques with the ever-changing world of Social Marketing
• Respected as a Video Production Company in Toronto since 1994
When it comes to video, we can produce Anything, Anywhere. We are experts at working within client guidelines to develop a custom project that is dynamic, effective and maximizes the return-on-investment.
These days, more and more video is being produced specifically as
web based content and thus, being viewed by a larger audience than ever before. Companies and organizations that didn't necessarily need video in the past are suddenly finding they do now in order to stay competitive in the online world.
If you are new to the video production process, Postman is here to guide you through everything from initial planning all the way to editing, post and delivery. We handle everything your video project may require such as:
• Interviews
• Music
• Voice-Over
• Motion Graphic Design
• Studio Work / Green Screen/White Screen/Wild Walls
• Professional Talent (models, actors)
• And more...
Our expertise includes;
• Branding / Corporate Image Pieces
• Training / Education Videos
• Marketing Videos
• Commercials
• Live Event Coverage
• Product Demonstration Videos
• Product Launch Videos
• Corporate Videos
• Tour of Facility Videos
• Public Relation Videos
• Employee / Internal Communication Videos
• Sales Videos
It wasn't too long ago that a website was considered a frill; something nice to have but not a necessity. Today, no company or organization would dream of being without a web presence as the internet has become too powerful to ignore.
Today, video is considered the frill; the nice thing to have on the website but not necessarily worth the investment. However, as the internet briskly evolves and grows, companies cannot afford to ignore video any longer.
Here's why:
1. POWER TO INFLUENCE; Video is now recognized as second only to word-of-mouth in its ability to influence purchasing decisions. Video, in its blend of moving visuals, words and sound, has a powerful ability to communicate and influence perceptions and conclusions like no other medium can. Video and the internet are perfect partners and people are consuming online video in huge amounts. A company who recognizes this fact will not want to miss out on those opportunities to interact with customers 24 hours a day.
2. SEO - SEARCH ENGINE OPTIMIZATION; Unlike the Yellow Pages books of the past which listed companies alphabetically, website ranking is of critical importance because it positions websites in a perceived order of significance amongst their direct competition . Google, the world's #1 search engine, determines ranking by evaluating many different components to a website including the use of “Engagement Objects” which are interactive elements. The bottom line is without video, your website will not rank well in the future because that's what Google is looking for in terms of a quality, user interactive website.
3. GROWING DEMAND; Online video is enormously popular and the demand is booming. Cisco Systems predicts that within the next three years online video will account for 90 percent of all Internet traffic. People are watching web video content for more than entertainment purposes but as a way to access easy to consume information and content across a broad range of other life aspects. Watching a quick, effective video is proving to be friendlier for users than reading long blocks of text online. With smartphone and tablet penetration, corporations which fail to consider incorporating video content risk looking out of touch and may quickly find themselves left behind.
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